Who We Are
Meet the Team Behind GetAid
At GetAid, we believe that technology alone doesn’t create change people do. Our leadership team brings together over 200 years of combined experience across aviation, accessibility, healthcare, and digital innovation. From airport terminals to C-suites, we’ve lived the challenges and are now building the solution.
Together, we are redefining what accessible air travel should look like: coordinated, dignified, and human-first.
Larry Rolon
ADA Coordinator
Over 30 years of experience at major international and mid-sized airports
As an ADA Coordinator with over 30 years of experience at major international and medium airports, I can confidently say that GetAid represents a major leap forward in accessible travel. Its ability to confirm receipt of assistance requests, personalize accommodations, and proactively notify families provides a level of transparency and reassurance that has long been missing in PRA services. GetAid is not just a tool, it's a transformative solution that empowers passengers with disabilities and supports the families who travel with them.
Zaid Abbadi
Founder & Chairman
Daniel Coerber
Chief Executive Officer
Bruce Atlas
Chief Commercial Officer
Edith Miranda
Chief Marketing Officer
Jeff Reynolds
Chief Financial Officer
Kathleen Barrett
Senior Advisor
Because when it comes to care, trust is everything. GetAid was not built as a company, it was born out of a calling. A mission to restore dignity, independence, and humanity to air travel for those who’ve long been underserved. What sets us apart isn’t just what we do, it's who we are. With over 200 years of combined experience, our leadership team brings a level of depth, compassion, and proven execution that no one else in this space can offer.
Founder Zaid Abbadi has spent nearly two decades walking the terminals, advocating for invisible passengers, and building solutions that speak to their needs, not assumptions. Daniel Coerber, our CEO, is a 26-year aviation veteran whose vision and technological foresight turned GetAid from a disruptive idea into a global force. Mark Thorpe, former CEO of a major U.S. international airport, brings the rare blend of operational mastery and traveler-first leadership that defines the future of mobility services. Bruce E. Atlas contributes deep airport operations knowledge from years of directing complex daily systems across international hubs. Edith Miranda translates mission into movement, with 15+ years leading marketing strategies across aerospace, defense, and commercial markets. Jeff Reynolds guides our growth with seasoned financial leadership and global aviation acumen. And behind the scenes, Kathleen Barrett anchors our advisory team with unmatched expertise across charter, regional, and legacy carriers from strategic planning and procurement to fuel, facilities, and fleet.
Together, we’ve built more than a team, we've built a promise: That no traveler is forgotten. No journey is too small. And no challenge is too complex when dignity leads the way. That’s why airports choose GetAid. Because when the stakes are human, experience matters but heart matters more.